When Jon from Better Baller hit us up with a dream and a jump shot, we were all in. The ask was simple: build a brand that could grow with him—from one-on-one youth training and skill development sessions to a full-on team repping his name on the court.
We kicked things off with the training brand, creating a logo that looks sharp but still moves. The BB mark echoes the arcs and linework of the court itself: clean, confident, and ready to flex on everything from jerseys to water bottles.
Then came the team, Better Baller Elite. We took a cue from those old-school jersey scripts, gave it a sleeker, more modern feel, and landed on a team wordmark that feels both throwback and fresh. Now, with both the brand and the team suited up, Better Ballers is ready to level up on and off the court.
